Last Updated: 14 April 2025
Privacy Policy
Ayutthaya Fund ("we", "us", "our") is committed to protecting the privacy of everyone who enquires about, enrols in, or participates in our programs. This policy explains what personal information we collect, why we collect it, how we use it, and what rights you have in relation to it. If you have questions after reading this policy, please contact us at [email protected].
1. Data Controller
The data controller for all personal information processed under this policy is Ayutthaya Fund, located at 73 Ekkamai Soi 10, Khlong Tan Nuea, Watthana, Bangkok 10110, Thailand. You can reach us for data-related enquiries at [email protected].
2. Information We Collect
We collect personal information in the following circumstances:
- Enquiry and contact forms: When you submit a form on our website, we collect your name, email address, and any additional information you choose to provide (such as a phone number or message).
- Program enrolment: When you enrol in a program, we collect the information needed to process your enrolment, facilitate your access to program materials, and communicate with you about sessions.
- Program participation: During live sessions, participants may share personal financial situations. This information is not recorded as personal data by us — session recordings capture audio and video as discussed in our terms.
- Website analytics: If you consent to analytics cookies, we collect anonymised data about how you use our website (pages visited, time on site) through third-party analytics tools. This data cannot identify you personally.
3. Legal Basis for Processing
We process your personal data on the following legal bases under applicable Thai law and internationally recognised privacy principles:
- Contract: Processing necessary to deliver the program you have enrolled in.
- Legitimate interest: Responding to enquiries and improving our programs.
- Consent: Analytics and marketing communications, where you have given explicit consent.
4. How We Use Your Information
- To respond to enquiries about our programs
- To process enrolments and facilitate program access
- To communicate with you about sessions, schedule changes, and program updates
- To improve our programs based on aggregated participant feedback
- To comply with our legal obligations under Thai law
We do not use your personal information to market third-party products or services, and we do not share it with property brokers, financial product providers, or advertisers.
5. Data Sharing
We do not sell your personal information. We share it only in the following limited circumstances:
- Service providers: We use trusted third-party services to deliver programs (such as video conferencing platforms) and to host our website. These providers process your data only as instructed by us.
- Legal obligations: We may disclose information if required to do so by Thai law or a competent authority.
- Business transfers: In the unlikely event of a transfer of our operations, participant data would be handled in accordance with this policy.
6. Data Retention
Enquiry data is retained for 12 months from the date of enquiry. Enrolment and program participation records are retained for 7 years as required for financial and administrative purposes under Thai law. Analytics data is retained in anonymised form for up to 24 months.
7. Data Protection Measures
- All data transmitted through our website is encrypted via HTTPS
- Access to personal data is restricted to team members who need it to perform their role
- Third-party providers are selected for their data protection standards
- We review our data handling practices on an annual basis
8. Cookies
We use cookies to support site functionality and, with your consent, to understand how our website is used. Full details are available in our Cookie Policy.
9. Your Rights
You have the following rights in relation to the personal information we hold about you:
- Access: You may request a copy of the personal data we hold about you.
- Rectification: You may ask us to correct inaccurate or incomplete information.
- Erasure: You may request deletion of your personal data, subject to our legal retention obligations.
- Portability: You may request your data in a structured, machine-readable format.
- Objection: You may object to processing based on legitimate interest.
- Withdrawal of consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
10. Third-Party Links
Our website may contain links to external resources. We are not responsible for the privacy practices of third-party websites and encourage you to review their policies before sharing personal information.
11. Children's Privacy
Our programs are intended for adults aged 40 and older. We do not knowingly collect personal information from individuals under 18 years of age.
12. Policy Updates
We may update this policy from time to time. When we do, we will revise the "Last Updated" date at the top. We encourage you to review this page periodically. Continued use of our website or programs following a material update constitutes acceptance of the revised policy.
13. Contact
For any questions or concerns about this policy, please contact:
Ayutthaya Fund
73 Ekkamai Soi 10, Khlong Tan Nuea, Watthana, Bangkok 10110
Email: [email protected]